Key Ingredients to Maintain Vibrant Hair

“One of Pureology’s key ingredients to protect hair colour is sunflower seeds. They have a UV filter and vitamin E — an amazing antioxidant for the hair, helping to prolong colour while boosting shine.”

How Often Should You Deep Condition?

“Everyone’s hair has different needs, so our recommendation is 1-2 times a month if your hair is fine. For medium density, we would recommend 2-3 times a month and for thick, coarser hair, we would recommend 2-4 times.”

Minimising Heat Damage

“Our favourite product for protecting strands from heat damage and preventing colour from fading is the Color Fanatic Multi-Tasking Leave in Spray. It’s an amazing primer for your hair with 21 benefits including heat and colour protection, detangling and shine.”

Washing your Hair Without Dulling Colour

“Hair only needs to be shampooed between 2 -3 times a week depending on your hair type, density and the condition. All Pureology shampoos are more concentrated, therefore less is more and if you want more of a lather, just add more water.”